Urban Ray accelerates the transition the aerial logistics market to become the world’s first large-scale urban logistics airline. To achieve this, each team member embodies simple but clear company values.

We make things happen by avoiding overcomplication and taking action. Our focus is on getting things done efficiently and effectively.

We avoid vague language such as "would," "might," or "should." Open and direct communication is encouraged, fostering an environment where everyone understands expectations and objectives.

We foster a strong sense of teamwork by engaging in team-building activities and recognizing that each person's work impacts the entire team.

We embrace diversity and inclusion, creating an environment where individuals from all backgrounds feel welcome and respected.

We cultivate an open-minded culture that acknowledges we don't have all the answers. We recognize that failure is a natural part of innovation and view it as an opportunity for growth and improvement.